How to read this
How to read these AI visibility case studies.
No figure on this page comes from us. Each one is read out of a tool that measures the property itself, on a stated period, and sits in our files as a dated screenshot.
Google Search Console
Clicks, impressions, queries and average position, for the property itself.
Google Search Console, AI features
Google's own count of appearances inside AI Overviews and AI Mode.
Bing Webmaster Tools and Bing AI Performance
Bing clicks and positions, and citations by Copilot and the partners that answer from Bing's index, ChatGPT among them.
Microsoft Clarity
Session recordings, which is how we see a visit arrive from chatgpt.com rather than infer it.
Every figure carries its period
A number with no window behind it is a claim, not a measurement. Each one below says the dates it was read over.
The properties are described, not named
We say what each one is and which country it sells into. The domains stay ours to run, not ours to advertise.
Nothing is rounded up
A count is the count the tool printed. Where a figure is small we print the small figure and say so.
The screenshots are shown on a call
Every number here is a dated screenshot in our files. Ask on the call and we will walk you through each one.
The four AI visibility case studies below are in the order they went live. Three are compliance products sold to businesses, and the fourth is a consumer app, which is the one that shows how fast a brand new domain can be picked up. The guarantee is the same method, written as terms.
United States
A safety compliance document product for contractors
Under 90 days, 3 July to 30 September 2026. Answer pages, structured data, listings, no link building.
6,900+
appearances in AI answers across ChatGPT, Microsoft Copilot, Google AI Overviews and Google AI Mode
Bing AI Performance, Microsoft Copilot and partners (6,752) plus Google AI Overviews and AI Mode (160), first 90 days
10,500+
search impressions across Google and Bing
Google Search Console (3,690) plus Bing Webmaster Tools (6,908), first 90 days
325
visits from Google and Bing search, page 1 on Bing for buyer terms
Google Search Console (39) plus Bing Webmaster Tools (286), first 90 days
546
different Google searches showing the site
Google Search Console, 3 July to 30 September 2026
The site went live on 3 July 2026 with no domain history, no backlinks and no press. Inside 90 days it had been shown 10,500+ times across Google and Bing, for 546 different Google searches alone, and had been named 6,900+ times inside AI answers: in ChatGPT and Microsoft Copilot, which answer from Bing's index, and in Google's own AI Overviews and AI Mode. The pages AI picked are the ones that answer a buyer's question in the first line: how much a safety plan costs, whether you can refuse to work when it is too hot, a job hazard analysis template and the heat rule requirements state by state.
Bing moved fastest, which is what we now expect on a new domain. It sent 286 visits in the period, and the site sits on page 1 for the buyer's own words: toolbox talks 2026 at position 4.5, toolbox talk sign in sheet at position 3.7 with a 20.9% click rate, toolbox talk topics 2026 at position 5.2, free JHA template word at position 2.
The citation count is what matters for AI. Bing's AI Performance report, which covers Microsoft Copilot and the partners that answer from Bing's index, ChatGPT among them, recorded 6,752 citations of the site, several pages cited per answer, for questions in the buyer's own words: toolbox topics, toolbox talks topics, toolbox topics for construction, safety forms, tailgate safety topics and 8 CCR 3395, the California heat rule. Session recordings in Microsoft Clarity show the visits arriving from chatgpt.com.
Those visits bought. The product took real paid orders inside its first 90 days, from buyers who arrived on an answer page, read the answer and bought the document the same day. There was no sales team and no follow up sequence, only pages that answer the question the buyer typed.
What we did
- One page per buyer question, the answer in the first line, the product under it
- Organization, Product, FAQPage and Article structured data on every page
- robots.txt open to every AI crawler, llms.txt and a clean sitemap from day one
- Bing Places and IndexNow so Bing and Copilot saw every new page within hours
- A state by state hub so the site could be cited for each state's rule
- No paid links, no directory blasts, no guest posts
Seen in
- ChatGPT
- Microsoft Copilot
- Google AI Overviews
- Google AI Mode
- Bing
Every appearance above is a dated screenshot we can show you on a call.
Australia and New Zealand
A construction document pack for trades
Under 90 days, 3 July to 30 September 2026. Same method, local buyers and regulators, two countries.
26,800+
search impressions across Google and Bing, 1,000 plus searches
Google Search Console (24,700) plus Bing Webmaster Tools (2,168), first 90 days
1,600+
appearances in AI answers across ChatGPT, Microsoft Copilot, Google AI Overviews and Google AI Mode
Bing AI Performance, Microsoft Copilot and partners (957) plus Google AI Overviews and AI Mode (684, across 112 pages), first 90 days
197
visits from Google and Bing search
Google Search Console (122) plus Bing Webmaster Tools (75), first 90 days
Day 1
first paid order from search, on launch day
Store orders, 3 July 2026
This one covers two countries with two regulators, so the site was built as one hub per trade and one page per document, with a separate New Zealand section that speaks that country's law. The first paid order arrived from search on the day the site went live.
Inside 90 days the site had been shown 26,800+ times across Google and Bing, for more than 1,000 different searches, led by the trade documents buyers type by name: electrical swms, swms for electricians, plumbing swms, carpentry swms and scaffolding swms. It had been named 1,600+ times in AI answers: 684 appearances in Google's AI Overviews and AI Mode across 112 pages, and 957 citations in Microsoft Copilot and the partners that answer from Bing, ChatGPT among them.
The pages AI leans on are the ones that settle a question: the high risk construction work categories, the scaffolding page, a swms versus jsa comparison, the free risk matrix calculator and the New Zealand page. On Bing the site holds page 1 for a WorkSafe NZ hazard register template and a 5 by 5 swms risk matrix, and Clarity shows visits arriving from chatgpt.com.
Orders kept coming from search after day one. The pattern was the same as the United States property: a tradesperson types the exact document they need, lands on the page that answers it, and buys.
What we did
- One hub per trade, one page per document, one section per country
- Product, FAQPage and BreadcrumbList structured data, prices printed on the page
- A comparison page for the question buyers ask first (this document versus that one)
- Two free calculators (risk matrix, document cost) that AI answers now cite
- Regulator names and section numbers written out so an answer engine can verify them
- Bing Places, IndexNow and an open robots.txt from launch day
Seen in
- ChatGPT
- Microsoft Copilot
- Google AI Overviews
- Google AI Mode
- Bing
Every appearance above is a dated screenshot we can show you on a call.
France
A workplace risk assessment tool for small employers
Under 90 days, 11 July to 8 October 2026, organic only. French answer pages, one per trade, structured data.
600+
appearances in AI answers across ChatGPT, Microsoft Copilot, Google AI Overviews and Google AI Mode
Bing AI Performance, Microsoft Copilot and partners (493) plus Google AI Overviews and AI Mode (124), first 90 days
2,700+
search impressions across Google and Bing
Google Search Console (1,520) plus Bing Webmaster Tools (1,237), first 90 days
61
visits from Google and Bing search
Google Search Console (21) plus Bing Webmaster Tools (40), first 90 days
$0
spent on ads since 15 July 2026
Ads paused 15 July 2026; every order since is organic
The French property is the cleanest test of the method because ads were switched off on 15 July 2026 and never switched back on. Every paying customer since then found the site through Google, through Bing or through an AI answer.
Inside 90 days the site had been shown 2,700+ times across Google and Bing for the searches a small employer types: duerp restaurant, duerp restauration, document unique boucherie, erp garage automobile, duerp boulanger. It had been named 600+ times in AI answers, and for one question, at how many employees the document becomes compulsory, it took 43% of every citation Copilot and its partners gave.
Bing holds it on page 1 for duerp gratuit à télécharger, duerp à partir de combien de salariés and duerp institut de beauté, and Microsoft Clarity recordings show visits arriving from chatgpt.com.
The orders that followed came in with no ad spend behind them. It is a small market and the numbers are small. The point is the shape: a site under 90 days old, in a language we do not speak at home, named by AI and paid by customers, on structure and answers alone.
What we did
- One page per trade, in French, answering the regulatory question in the first line
- A guides hub the AI answer engines could cite as the overview
- Product and FAQPage structured data, price on the page
- The legal references written out in full so an answer can be verified
- Ads off from 15 July 2026, so the result is organic and AI only
Seen in
- ChatGPT
- Microsoft Copilot
- Google AI Overviews
- Google AI Mode
- Bing
Every appearance above is a dated screenshot we can show you on a call.
United States
A devotional app for women
Under 90 days, 18 August to 12 October 2026. Structured data from day one, one answer page per prayer.
Page 1
on Google for several prayer and Bible study searches
Google Search Console: prayer for mom going back to work after maternity leave (position 8.6), prayer for a mother with a sick child (6), 4-week advent bible study pdf (8)
1,000+
search impressions across Google and Bing
Google Search Console (1,020) plus Bing Webmaster Tools (30), 18 August to 12 October 2026
100+
appearances in AI answers across ChatGPT, Microsoft Copilot, Google AI Overviews and Google AI Mode
Google AI Overviews and AI Mode (69) plus Bing AI Performance, Microsoft Copilot and partners (32), 18 August to 12 October 2026
5.4%
Google click rate, 57 visits from Google and Bing search
Google Search Console (55 clicks, average position 15.4) plus Bing Webmaster Tools (2)
The devotional app's website is the youngest property here and the fastest to be picked up. It went live on 18 August 2026 with structured data on every page from the first deploy, and within eight weeks it was on page 1 of Google for several of the searches it was written for: a prayer for a mom going back to work after maternity leave (position 8.6), a prayer for a mother with a sick child (position 6) and a 4-week Advent Bible study (position 8).
Across Google and Bing it was shown 1,000+ times and earned 57 visits, with Google clicking through at 5.4%, a high rate for a site this new. It was named 100+ times in AI answers, in Google's AI Overviews and AI Mode and in Copilot and ChatGPT, led by the back to work prayer page. That page answers one long, specific question, which is the kind of question AI tools are asked and the kind of page they cite. The Advent study pages were picked up next.
Microsoft Clarity shows the visits arriving from Google, from ChatGPT and from other AI tools. Under 90 days from an empty domain to page 1 and AI answers, with no ads, no press and no links.
What we did
- One page per prayer, titled with the question a reader actually types
- Organization, WebSite, Article and FAQPage structured data from the first deploy
- An open robots.txt, llms.txt and a sitemap submitted on launch day
- No ads, no links, no press: structure and answers only
Seen in
- Google AI Overviews
- Google AI Mode
- ChatGPT
- Microsoft Copilot
- Bing
Every appearance above is a dated screenshot we can show you on a call.
The same method now runs on more properties across the United States, Australia, New Zealand, France, the UAE and India. Ask for the dated screenshots on a call and we will walk you through every number.
The method behind every figure above is written out in how we measure being named by AI, the work itself is what our AI SEO services cover, and the same questions run on your own city are the free AI visibility check.
Next step
Get your business recommended by AI in 90 days.
We run the questions your customers ask ChatGPT and Google AI Mode in your city and show you who gets recommended today. Then we fix the pages, listings and answers that decide it.
$999 a month, 3-month minimum, then month to month. If AI is not recommending you for 3 of your 5 questions by day 90, you get every dollar back.
One business per industry per city. Founder led. Dated proof every 2 weeks.