What we do
A roofing marketing agency built for one job.
The usual offer from a roofing marketing agency is leads: a shared form fill, a price per name, and three competitors calling the same homeowner within the hour. None of that decides what an assistant says when somebody types their whole problem into it. We work on the thing that does: the pages, the listings and the reviews an answer is written from.
That is a different job from roofing SEO, and it is measured differently. Not a lead count, not impressions. Ten real homeowner questions, run in a fresh logged-out session every 30 days, and a count of how many of them name you.
Everything we build to get there, the storm damage and insurance claim pages, the cost ranges, the structured data and the corrected listings, is yours to keep whether you stay or not.
Why this industry
A single roof pays for the whole engagement, several times over.
Roofing is bought in a hurry, usually after weather, usually by somebody who has never hired a roofer before. The company AI names gets the call. The rest are not in the conversation.
01
They ask AI first now
45% of US consumers now use ChatGPT or another AI tool to find local business recommendations, up from 6% a year earlier.
Source: BrightLocal, Local Consumer Review Survey 2026
02
The question is already being asked
Who is a reputable roofer in [city] for storm damage? That question gets answered today, in one paragraph, with two to five names in it. There is no page two.
03
The maths is not close
A single roof pays for the whole engagement several times over. Being in the answer costs $1,000 a month.
Sources for the numbers on this page
How AI decides
What AI reads before it names a roofing company.
Trades answers lean on map listings, review platforms and public records, because those are the sources an assistant can check without taking a website's word for it. These are the ones it reaches for.
01
Google Business Profile
Primary category set to roofing contractor, the real service list, hours that include storm season, photos of finished jobs, and the questions section seeded with what homeowners ask on the first call.
02
Bing Places
ChatGPT search runs on Bing. Twenty minutes of work, free, and almost no roofing company in your city has claimed it.
03
Yelp
Still cited in local answers for home services. Claim it, fix the hours and the service area, and never argue with a reviewer in public.
04
Angi and HomeAdvisor
Whether or not you pay for leads there, the profile exists and gets read. Make the company name, address, phone and service list match your website exactly.
05
Better Business Bureau
Cited often when the question is who is reputable or who can I trust. Claim the listing, answer any complaint on the record, and keep the address current.
06
Your state licence lookup
If your state or county runs a contractor licence register, find your entry and check it. Then publish your licence number on the site and link straight to the lookup, so an assistant can verify the claim instead of guessing.
07
Nextdoor
Neighbourhood recommendations get quoted in local answers. A claimed business page with correct details is the whole task. Do not post as a resident recommending yourself.
The part most roofing marketing misses
A door knocker and a yard sign work on the street you are already standing in. An AI answer is written before anybody knocks, out of your website, your listings and the words inside your reviews. No canvassing budget changes what it says about you.
The prompts we measure
The 10 questions your customers ask AI.
Swap [city] for yours. These are the shapes of question people put to an assistant, taken from how buyers in this industry actually ask.
At kickoff we lock these 10 for your city. They are the guarantee.
- 01Who is a reputable roofer in [city] for storm damage?
- 02How much does a new roof cost in [city]?
- 03Which roofing company in [city] handles insurance claims?
- 04I have a leak right now. Which roofer in [city] does emergency repairs?
- 05Who installs metal roofs in [city]?
- 06Which roofer in [city] offers financing?
- 07How long does a roof replacement take in [city]?
- 08Which roofing company near [city] does free inspections?
- 09Who repairs hail damage in [city]?
- 10Which roofer in [city] has the longest workmanship warranty?
Your city
We have not published the AI snapshot for your city yet.
We have run and published city by city snapshots for med spas. For this industry we run them one market at a time, on request. Ask for the free check and we run your 10 questions through ChatGPT, Perplexity and Google AI Mode and send you the dated screenshots of who is named today.
No call required to get it. If the answer in your city is already owned, we tell you and we decline the market.
See what a published city snapshot looks like on the med spa hub, where we have published what AI answers city by city.
How it works
Free check. Agreed prompts. 90 days to the answer.
- STEP 1
Free AI visibility check
Day 0
We run 10 real customer questions for your city through ChatGPT, Perplexity and Google AI Mode and send you the screenshots: which roofers are named today, and whether the answer is still open. If it is not, we tell you and you pay nothing.
- STEP 2
Kickoff: we agree the prompts
Week 1
Together we lock the 10 questions your customers actually ask, in writing. That list is the guarantee.
- STEP 3
The 90-day build
Weeks 1 to 12
AI-readable website fixes (or a rebuild if yours cannot be fixed), structured data, Google Business Profile and Bing Places overhaul, listings on the sources AI cites for your industry, 2 to 4 new answer pages a month, and a review engine.
- STEP 4
Proof
Every 30 days
We re-run the same 10 questions and send screenshots and a simple scorecard. Day 90: your roofing company is named, or you get a full refund.
Everything for $1,000 a month. Nothing sold separately.
$1,000/ month
3-month minimum as it takes time to show results, then month to month. Cancel anytime after.
- The full monthly build and the monthly 10-prompt measurement
- Named-by-AI guarantee
- Site and content are yours to keep
- One roofing company per city, for as long as you stay
Compare: local marketing retainers in these industries typically run $3,000 to $10,000 a month with no guarantee at all.
- 10-prompt AI visibility baseline with screenshots
- AI-readable website fixes, or a rebuild (up to 10 pages) if needed
- LocalBusiness, Service and FAQ structured data
- Google Business Profile and Bing Places overhaul
- Listings on the directories and review sites AI cites for your industry
- 2 to 4 new pages a month answering real customer questions
- Review request engine (we draft everything)
- Monthly re-run of your 10 prompts across ChatGPT, Perplexity and Google AI Mode
- Simple monthly scorecard: named in 7 of 10, up from 1
- One business per industry per city, exclusivity for as long as you stay
- Everything we build stays yours, even if you leave or take the refund
- Storm damage, insurance claim and roof cost pages written for how homeowners ask, with your licence number and warranty terms stated exactly as you hold them
Guides for roofers
How to get named, without hiring anyone.
Two guides written for owners. One is the master guide on getting named by ChatGPT. The other is the search version: the listings and profiles AI checks, the pages that answer real questions, and the structured data to add. Nothing in either one needs an agency.
The general library covers the rest: all guides.
How to get your roofing company recommended by ChatGPT
The master guide. What ChatGPT reads about a roofing company, and the order to fix it in.
Read the guideRoofing SEO for AI search: the listings and pages AI reads
The SEO version: which listings, which pages, which structured data, and what to measure.
Read the guide
The guarantee
Named by AI in 90 days, or every dollar back.
We lock 10 buyer questions for your services and your city in writing at kickoff. By day 90 your business has to be named in at least 5 of those 10 questions on at least 2 of the 3 tools we measure: ChatGPT in a fresh logged-out session, Perplexity, and Google AI Mode. Dated screenshots every 30 days. If we miss, you get 100% of the 3 months back and you keep the website, the pages and the listings.
Questions
What owners ask before they start.
How is this different from a normal roofing marketing agency?
What does a roofing marketing agency cost?
Is roofing SEO worth it in 2026?
What exactly do you guarantee?
Do we have to publish prices?
We buy leads today. How is this different?
Do you work with more than one roofer in a city?
What do you need from us?
See which roofers AI names in your city before your competitor does.
Free 10-prompt check with screenshots, run on your services and your city. No call required to get it.
All industriesAll guidesWhat the free check includes
Questions? hi@kkvlabs.com